HITACHI – Social Media
Hitachi Data Systems (HDS) Asia Pacific asked us to manage its social media LEAP outreach program across the region based around an engagement campaign on LinkedIn. We identified leads and conversations and curated content on a weekly basis.
- We flagged 32 discussion opportunities from LinkedIn groups aligned with HDS’ overall business strategy.
- We developed content for HDS spokespeople to post to the groups to increase HDS’ share of voice.
- Followers of the groups increased by 97% in two months.
- HDS spokespeople were named “Top influencers of the week” by LinkedIn